Creating & Updating OKRs

Rui Luis

Last Update 2 months ago

Creating and Editing Objectives

When you click “+ New Objective”, a dialog appears to capture key details about your Objective. Here's how it works:

Create / Edit Objective Dialog Fields:
FieldDescription
NameA short, clear title for the Objective (e.g., "Validate and scale customer acquisition to reach $10k"). This is what appears on the OKR board.
DescriptionA longer explanation of the Objective’s intent, including strategic context or success milestones. Optional but helpful for team clarity.
Start Date / End DateDefine the timeframe for this Objective. Progress and completion tracking will align with these dates.
  • Use descriptive, action-oriented language.

  • Tie each Objective to a tangible strategic outcome.

  • Objectives with dates allow for better progress monitoring over time.

💡 Tip: Objectives can span any time range, but for most teams, a 4–12 week cycle is ideal to maintain momentum and focus.
💡Tip: When utilizing AI-assisted task creation, ensure that your objectives and key results are thoroughly defined and clearly describe the purpose. This will enhance the quality of the AI's response.

Creating and Editing Key Results

Each Objective can have one or more Key Results that define how success is measured. When you click “+ New Key Result”, the following dialog appears:

Create / Edit Key Results Dialog Fields:
Field Description
NameA short, specific description of the measurable outcome (e.g., "Reach 300 paid users by June 30").
DescriptionProvide context, metrics, or assumptions behind the result. Optional but useful for clarity.
Start Date / End DateDefine the timeframe for this Key Result. These dates must fall within the parent Objective's date range.

Click Save to attach the Key Result to your Objective. You can return to edit or remove it as needed.

📌 Note: Key Results should always be time-bound, specific, and measurable. Use numerical goals where possible (e.g., increase NPS from 40 to 60).


Tips for use

  • Use clear, aspirational language for Objectives.

  • Ensure Key Results are specific, time-bound, and success-driven.

  • Break KRs into Tasks to make progress visible and manageable.

  • Reassign and update tasks as needed to reflect real-world execution.

Example

Objective
  • Validate and scale customer acquisition to reach $10k MRR
  • ➡ Progress: 9%
Key Result
  • Acquire 300 paid users by June 30, 2025
  • ➡ Progress: 34%
Tasks under this KR:
  • ✅ Define target audience and refine Ideal Customer Profile

  • 🟠 Launch core pricing tiers

  • 🟠 Set up conversion funnel tracking

  • 🟠 Launch first batch of acquisition channels

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